INCREASE REVENUE
Capture all available contact lens revenue in your practice by implementing a comprehensive sales strategy using CLX. Easy to use tools increase office orders, online orders, and patient reorders. The following CLX features were born from the techniques used by the leading ECPs to increase their revenue.CLX Convenient Reordering
Automated Reminders and Online Reordering
Increasing contact lens reorders requires a deliberate strategy. With text and email reminders, an online store, and personalized reordering links, the CLX System makes reordering contacts from your practice easy and convenient for your patients.
You will…
Capture More Contact Lens Reorders
Improve Patient Recall
Prevent Patients From Turning To Online Retailers
Reduce Stretching and Improve Patient Compliance
“Using CLX HAs BEEN A REALLY EASY WAY FOR US TO INCREASE OUR SALES WITHOUT ADDITIONAL COST OR EFFORT.”
– Wing Eyecare –
CLX Subscriptions
Auto-refill Patient Lenses Throughout the Year
Make annual supplies more affordable and convenient for patients with your own privately branded subscription service. All communications with patients are branded with your practice name to protect your patient relationships. CLX deposits patient payments directly to you and manages fulfillment directly to your patient’s doorstep by the distributor of your choice. There is no additional work for your practice, just the additional revenue.
You will…
Capture More Contact Lens Orders
Make Ordering Contacts Easy
Generate Best Practices
Reduce Stretching and Improve Patient Compliance
CLX Reporting
Practice Insight and Business Intelligence
CLX’s daily reporting tracks your contact lens revenue and profitability with an unprecedented level of detail. Sales metrics and annual supply data by formulary, modality, and employee enable strategic management decisions based upon what you are doing well and where you can improve.
You will…
Sell More Annual Supplies
Develop Best Practices
Monitor Team Performance
“I would suggest any practice that doesn’t yet have CLX to get it today.”
– Dallas Eyeworks-
CLX Price Check
Market Insights To Price CompetitivelyÂ
CLX comes equipped with the ultimate contact lens price comparison guide. Every week your practice will get an updated side-by-side comparison of your contact lens retail price versus the online competition. The research is done for you to provide the information you need to make strategic decisions about your pricing.
You will…
Price Competitively
Capture More Contact Lens Orders and Reorders
Gain Insight Into Online Competitor Business Models
CLX Store
Convenient Online Ordering
CLX gives your patients the ability to order contact lenses directly from your website. Our integrated online store is a simple plugin for your existing website that gives your practice the ability to accept online contact lens orders. Allow patients to order their contact lenses from you in the way that they prefer. On the backend, you can review and process the orders seamlessly with the click of a button and watch the revenue hit your bank account.
You will…
 Capture More Contact Lens Reorders
Implement Best Practices
Prevent Patients from Turning to Online Retailers
 Reduce Stretching and Improve Patient Compliance
CLX Patient Protect
Improve capture rate and generate revenue with exam-only patients Â
Successfully increasing contact lens sales is all about providing patients with as many options as possible to buy their full year supply over the course of the patient lifecycle. CLX Patient Protect is designed to do exactly that – protect your patient relationships even after they leave the office. While other CLX features help capture more contact lens reorders or lock in more annual supplies up front, CLX Patient Protect gives you an easy, automated way to track, follow up with, and capture sales from exam-only patients who walk out with their prescription.
With CLX Patient Protect, you’ll be able to…
Stay top of mind by texting and emailing patients a personalized ordering link after they’ve left your office prompting them to order their contact lenses from you
Strengthen the doctor-patient relationship by providing convenient options that suit their lifestyle
CLX Price Compare
Enhance Your Capture Rate with Real-Time Data
With Price Compare, you can sit down with a patient and show them the cost savings associated with making an upfront purchase. From competitor comparisons that include rebate and insurance data to highlighting savings in more digestible format to showcasing subscription options, Price Compare allows you to maximize your capture rate by giving patients the information they need to make the right decision.
You will…
Show patients their cost savings from annual supply rebates and insurance benefits
Present favorable price comparisons with big box retailers, and online competitors
Sell more annual supplies